Email Marketing

Make sure you've added and verified a domain, or you won't be able to send a campaign.

How to set up and send a campaign

1

Go to Email Marketing and click Create New Campaign.

Email Marketing page with Create New Campaign button
2

Fill out the form with your company details, such as name, address, city, zip code, and country. Optionally, enter your company's phone number and link to the website. Click Continue.

This information will be added to email footers to ensure compliance with existing regulations. You'll only have to complete this step once when creating your first campaign.

Company details form for campaign compliance
3

Choose a domain from the Select domain dropdown, then set the Campaign name, Subject, and From email address. Optionally, set the From name, Reply-To name, and Reply-To email. If you have only one domain, no need to choose anything, it's selected for you by default. Click Continue.

Campaign details form with domain, name, subject, and email settings
4

You'll be taken to the Design step, where you can choose between Drag & Drop and HTML editors. If you have templates stored, you'll see them here. You can use them in your campaigns. Read more about creating templates here.

Template selection page with Drag & Drop and HTML editors
5

Create your campaign design, click Save, and then Continue.

Drag and drop email editor interface

Instead of continuing to the next step, you can click Send Test to send a test to one email address to check the design in your email client or click Finish Later to return to the campaign Details, where you can change any of the parameters you set in previous steps.

6

If you've already imported your contacts, select your audience by including or excluding specific lists. Then, click Confirm Audience.

Audience selection with including and excluding lists
7

At this point, you can click Send Test to send a test email to one email address, choose Send now to send the campaign immediately, or select Schedule campaign to send it at a specific date and time.

Send and schedule campaign options

To schedule the campaign, click Schedule Campaign, select the date, and choose the time. Then, confirm the action by clicking Schedule Sending.

Schedule campaign form with date and time picker

What's next?

Once your campaign has been sent, you can check the campaign deliverability data and stats. Here's how to do it:

1

Click Email Marketing in the left navigation panel and you'll have a quick preview of all the campaign data. If we're still collecting the data, you'll be notified accordingly.

Campaign sent confirmation messages
2

If you want more details for a particular campaign, click the campaign name, then select the Reports tab where you'll see the full Statistics report.

Campaign statistics report showing delivery rates, opens, clicks, and mailbox provider breakdown

Last updated

Was this helpful?